tag:blogger.com,1999:blog-13975530.post115629177605529929..comments2023-09-22T13:45:50.991-04:00Comments on Ohio Media Watch: And It Trickles Out...Ohio Media Watchhttp://www.blogger.com/profile/07003503894299610300noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-13975530.post-1156368033437198352006-08-23T17:20:00.000-04:002006-08-23T17:20:00.000-04:00Whether or not Cumulus owned WRQK had no bearing o...Whether or not Cumulus owned WRQK had no bearing on the company's ability to move WWIZ closer to Youngstown.<BR/><BR/>It would have mattered a few years ago, when the FCC looked at signal overlap to determine compliance with its multiple-ownership rules. But the current regs look instead only at Arbitron markets - and in that universe, WRQK counts only as "Canton," while WWIZ counts only as "Youngstown," regardless of whether it's in Mercer or Hermitage.<BR/><BR/>The change from overlap to Arbitron definitions was what forced CC to sell off several of its Youngstown-market stations - the Grove City/New Castle stations were far enough from Youngstown to avoid counting under the old rules, but were part of the market for the new rules.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-13975530.post-1156345655744148342006-08-23T11:07:00.000-04:002006-08-23T11:07:00.000-04:00The above posters are both correct. Vodood is righ...The above posters are both correct. Vodood is rightin questioning why they would give two clusters for one station. Anonymous is correct in the reasoning behind why K-105/ WSOM was counted the way that it was. With WPIC-AM constructing a new tower/transmitter/equipment, and them trying to move WWIZ to Hermitge,I can see why rock 107 was sold. By selling rock 107, they then could recive permission to move rock 104 closer since rock 107 overlapped too much the other Cumulus owned Youngstown stations. That and the fact they could not get another station in Canton. BTW OMW here is a update on WPIC Sharon/Youngstown's new tower in case you want to cover the story : http://www.790wpic.com/towerupdate.htmlAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-13975530.post-1156302386694267732006-08-22T23:06:00.000-04:002006-08-22T23:06:00.000-04:00WQXK/WSOM are listed as the "Canton, Ohio" cluster...WQXK/WSOM are listed as the "Canton, Ohio" cluster to satisfy the Dept. Of Justice classificaton requirements. When consolidation began, the FCC and the DOJ both had regulatory jurisdiction. The FCC on the technical and geographic side, and the DOJ on the revenue side. In order to satisfy the DOJ requirements, WQXK and WSOM were listed as "Canton" stations because of WQXK's dual market status. WQXK still pulls a significant chunk of revenue from Canton and therefore that had to be accounted for. I'm also skeptical as to the number of stations Clear Channel will be trading. Some sources say three, some say six. <BR/>One thing that I think everyone's sure of, and that is that it would be ludicrous to break up WQXK/WYFM in Youngstown, which accounts for a dominating share of the 25-54 demographic and more than 50 percent of revenue pie, for some small stations in Michigan. Anything's possible, but K-105 is a cash cow and giving it up would be stupid.Anonymousnoreply@blogger.com