OMW hears that long-time reader Chuck Matthews is keeping busy these days.
The former Cumulus talk WTOD/1560 Toledo programmer has picked up more work for his voiceover business - from a WTOD competitor.
We hear Chuck has been signed up to do voiceover and imaging work for crosstown newly-minted talk WDMN/1520, and sister LPTV MyNetworkTV outlet WMNT-CA/48 "My 48/58".
We also hear he's been doing work for a new small local ad agency based in suburban Perrysburg, and continues to search for his next full-time radio stop.
Could signing up Mr. Matthews for voiceover/imaging mean that WDMN is making a serious run at the Toledo talk market?
The station has basically had limited imaging in the past - well, if you count an occasional "Dominion 1520 JAMZ!" liner. And the frequent airing of "My 48/58" promos on 1520 include what sounds basically like a non-on-air type voicing the tags.
Just by sending an ID or liner or two, Chuck could instantly make the station sound like a player...
I heard on the Dennis Miller show today that 1520 WDMN just picked up his show. He welcomed the new Toledo listeners.
ReplyDeleteThere are only so many reputable Perrysburg ad agencies. I would hope that the Suburban Agency that he's doing work for doesn't exist in the basement of a condo at Levis Commons.
ReplyDeleteNope, not in the basement of a condo in PBurg
ReplyDeleteCM