Clear Channel Columbus market classic rock WFJZ/105.7 "The Fox" has reportedly changed to "The Brew at 105.7" today, with the slogan "Rock With Real Variety".
We're not familiar with "The Fox's" playlist, but the audio loop on the front of the station's new website seems to be somewhat more broader-based than the traditional "classic rock" format, with lots of 80's music emphasized. It could very well be a clone of "97.3 The Brew", a Milwaukee Clear Channel FM that is generally called a "classic/variety rocker". Their website has the tag "Rock of 80's" in its title.
OMW brings this up not only because we'll at least generally mention big format changes even down in Columbus, but because we wonder how this will affect "Fox" classic rockers in the OMW service area. In particular, how about the CC Ashland/Mansfield "Fox Rock Network" trimulcast? (102.3/Galion, 98.3 Fredericktown, 107.7 Loudonville - the latter two joining up just recently) And then, there's the "Fox" classic rocker at 107.5 in the CC Ashtabula cluster. Will they stick to the "Fox" name and classic rock format, or is a change "Brew"ing? OMW suspects that at least some of it is dependent on how much the stations - particularly the Mid-Ohio "Foxes" - depend on Columbus for music and voicetracking...
Monday, September 19, 2005
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