The early flip to Christmas music has happened twice in Cleveland.
As expected, CBS Radio AC WDOK/102.1 "Soft Rock 102.1" and Salem CCM WFHM/95.5 "The Fish" have become the next Northeast Ohio stations - and the first Cleveland market stations - to flip to all Christmas music.
The moves comes after Clear Channel Canton market AC WHOF/101.7 "My 101.7" and Youngstown market classic hits WBBG/106.1 "Big 106.1" flipped to holiday music in the past week.
WDOK had been promoting a Christmas music flip later this week (Wednesday morning), but apparently decided to board Santa's music sleigh a little early. Listener comments about the flip on the WDOK web site start as early as Sunday afternoon.
WFHM, meanwhile, follows at least one other Salem "Fish" station (in Sacramento) in turning to Christmas music early. The station itself was Cleveland's first holiday music format changer last year...