Our friend and colleague Scott Fybush at NorthEast Radio Watch, who goes through new FCC applications like some folks go through candy, passes this one along.
Scott tips us off that WKOV/96.7 Wellston OH, licensed to that city in extreme southern Ohio near Jackson, has filed an application to head north - for a change of community of license to Frazeysburg.
Yeah, that meant nothing to us, either, until Mr. Fybush pointed out to us that the small town is just outside of Zanesville, and the station identifies a new transmitter site between Zanesville and Newark that would put a full signal over both of those communities.
For WKOV to move north, WCMJ/96.7 Cambridge has agreed to move over to 102.7 with a power increase. And due to a technical issue brought up by that move, WBIK/92.1 Pleasant City has agreed to move to a different transmitter site. It's all outlined in this attachment (PDF) to the WKOV application.
What's the eventual disposition of the WKOV move-in, whenever it happens?
Well, we've reported extensively here about the desire of the WHIZ Media Group folks to find a replacement frequency for WHIZ-FM/102.5 Zanesville - which will eventually move into the Columbus market, with a new community of license of Baltimore (Ohio, not Maryland).
To that end, it was learned that the WHIZ folks unsuccessfully tried to buy WCVZ/92.7 South Zanesville, the only other full power commercial FM in the immediate area, from the Christian Voice of Central Ohio folks...who run the Christian contemporary "River" format on it. (Oldies WYBZ/107.3 Crooksville OH rimshots Zanesville from the south.)
So, it would seem natural to us that these proposed moves - already coordinated with the stations that need to make changes - would lead to the new 96.7 Frazeysburg being the eventual replacement for 102.5, and free the current WHIZ-FM to make its move into the Columbus market.
But...we're reminded that another station in the region is also trying to make a move west to the "big city".
That'd be oldies WNKO/101.7 Newark, which has applied for its own new COL of New Albany. The move, if approved, would put it directly in the Columbus market.
So, we don't know right now. Maybe there's even some combination there, where stations get traded like so many playing cards. (See: Cincinnati radio market.)
But we're laying down a guess that the new frequency - or a trade for it - will end up being the new home of ONE of the stations bolting for Columbus...eventually...