Saturday, September 16, 2006

Format, Meet Station

We've known for some time that Radio One was moving WIFE-FM in Connorsville IN to the Cincinnati market. We now know what the station will be like.

Radio One has bought the intellectual property of Cumulus rhythmic oldies WMOJ/94.9, the station otherwise known as "Mojo 94.9". "Mojo"'s format and the WMOJ calls will land on the new Radio One signal that is licensed to the Cincinnati suburb of Norwood.

In the Radio One press release, the company says they expect to close on the WIFE sale within the next week. New sister station WIZF has already moved to 101.1 FM, to accomodate the new signal at 100.3. WIFE's former oldies format has landed on the AM station left behind in Connorsville, the new WIFE(AM) 1580.

"Mojo" is one of the few "jammin' oldies" stations left, after the format's boom in the mid-90's.

There's no indication what Cumulus, the new owner of the former Susquehanna stations, will do on 94.9 when "Mojo" moves to Radio One's new signal...

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