OMW gets word of yet another major change in the Glass City's radio scene, as Cumulus hot AC WWWM/105.5 "Star 105" program director Steve Marshall has resigned from the station.
And our sources in the market say there's already an incoming replacement PD, though we don't know where the new programmer is coming from. We hear Marshall's replacement could be in the building as soon as Monday...A lot of the recent changes in the Toledo market have come in the Cumulus cluster there, and most of them have not even been related at all...
2 comments:
Marshall did not resign, but was let go. Allegedly this decision was made months ago but the cluster's Market Manager, Brian Olson, left for CC Miami. So a new MM was in order first (Chris Taylor). He's been in house a little over a month, so the programming decision regarding Marshall could now go forward. Word is the new WWWM PD will in fact be in house Monday Aug 21.
Much of the turmoin comes from the host of the morning show on Cumulus owned Tower 98. He recently got rid of his female co-host, had her moved to mid days, temporarily it's rumoured. new pd didn't want to deal with the ego from someone who is in single digits and whose trend is downward.
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